Jellies Earns kidSAFE Child Safety Seal

We take your child’s safe­ty seri­ous­ly at Jel­lies, and kids pri­va­cy and safe­ty advo­cates agree. Ear­ly this year, Jel­lies achieved the kid­SAFE Seal Pro­gram approval along­side oth­er well-known kids brands like PBS Kids, Dis­cov­ery Kids, Won­der Work­shop, and Pep­pa Pig. Our mis­sion at Jel­lies has always been to pro­vide a safe, fun, and edu­ca­tion­al place for chil­dren to watch videos. This offi­cial recog­ni­tion rein­forces the hard work we’ve put into the Jel­lies platform.

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No unboxings. No ads. Just good, quality videos for kids.

What is the kidSAFE Seal?

Estab­lished in 2010, kid­SAFE founder Shai Samet rec­og­nized that chil­dren were start­ing to inter­act more with online con­tent, yet no one was reg­u­lat­ing these kids apps and web­sites to ensure their appro­pri­ate­ness for younger users. To com­bat this issue, Samet cre­at­ed an advi­so­ry board of child safe­ty and pri­va­cy experts to help par­ents, care­givers, and teach­ers choose the best apps for chil­dren. Apps with the kid­SAFE Seal meet the strict stan­dards of these child-safe­ty experts.

There’s so much content trying to get our children’s attention. Some of it is really great, some of it isn’t. It’s increasingly difficult for parents to sort through all the content their children hope to consume... I started the kidSAFE Seal Program to help parents by giving them an industry-recognized standard based on online safety and privacy best practices.

- Shai Samet, kidSAFE founder

In Jan­u­ary 2018, kid­SAFE approved Jel­lies with their high­est-tier seal, the kid­SAFE + COP­PA Cer­ti­fied Seal. This par­tic­u­lar seal means that Jel­lies com­plies with all of kidSAFE’s strict safe­ty stan­dards as well as addi­tion­al pri­va­cy pro­tec­tions for chil­dren and fam­i­lies. The COP­PA cer­ti­fi­ca­tion also ensures that Jel­lies meets all of the rules out­lined in the Children’s Online Pri­va­cy Pro­tec­tion Act. These rules pro­tect chil­dren from see­ing inap­pro­pri­ate con­tent, inter­act­ing with strangers, con­sum­ing adver­tise­ments, and los­ing their right to privacy.

Why is This Seal Important For Your Family?

As tech­nol­o­gy evolves, apps and web­sites adopt new ways to inter­act with chil­dren. With these new tech­niques comes new ways for tech to invade your child’s pri­va­cy and safe­ty. YouTube, for exam­ple, has his­tor­i­cal­ly relied on algo­rithms to choose what con­tent appears in their kids app. These algo­rithms have proved inef­fec­tive in keep­ing inap­pro­pri­ate and down­right trau­ma­tiz­ing con­tent from appear­ing in the sup­pos­ed­ly kid-friend­ly app. Some apps ille­gal­ly col­lect and share data about chil­dren with third par­ties. Many oth­er kids apps sim­ply fail to pro­tect their data.

The kid­SAFE Seal Pro­gram helps par­ents and care­givers iden­ti­fy which kids apps and web­sites are safe for chil­dren to use. To achieve our kid­SAFE + COP­PA Cer­ti­fied Seal, Jel­lies con­tin­ues to pass strin­gent guide­lines focused on child safe­ty like…

  • Giv­ing you con­trol over your kid’s activ­i­ties in the app. We pro­vide this lev­el of con­trol with our sep­a­rate Par­ents Mode and Kids Mode .
  • Pro­vid­ing only age-appro­pri­ate con­tent. All of our videos are strict­ly vet­ted and appro­pri­ate for kids 8 and under. We also avoid con­tent that pro­motes bad behav­ior and con­sumerism like unbox­ings, child celebri­ties, and toy play. 
  • Elim­i­nat­ing all adver­tise­ments. We’re not look­ing to sell any­thing to you or your chil­dren. There are no ads in Jellies.
  • Pro­tect­ing your child’s infor­ma­tion. In fact, we go a step far­ther. We don’t even col­lect your child’s pri­vate information.
  • Lim­it­ing inter­ac­tion with peo­ple you don’t know. Jel­lies doesn’t pro­vide any com­mu­ni­ty fea­tures like chats, forums or oth­er com­mon mes­sag­ing tools strangers use to their advan­tage. Par­ents don’t need to wor­ry about their chil­dren see­ing inap­pro­pri­ate lan­guage in comments.
  • Pre­vent­ing your child from leav­ing their safe space. We don’t per­mit any links to third-par­ty sites from Jel­lies and even pro­vide a tuto­r­i­al on how to lock down your iPhone so your child can’t find his or her way into anoth­er app.
  • Lis­ten­ing to and act­ing on feed­back. We main­tain an excel­lent track record of lis­ten­ing to user feed­back and resolv­ing any con­cerns quick­ly and with care. 

These are only a few of the many strict rules Jel­lies meets to be kid­SAFE accred­it­ed. We even meet sev­er­al option­al (not manda­to­ry) guide­lines. For exam­ple, we allow par­ents to set a lim­it on child’s play time in the app with our new Kids Mode timer feature.

Our guidelines are the accumulation of years of experience working across multiple related industries. We truly believe that our guidelines represent the basic building blocks to help ensure children have a safe and healthy experience when using technology.

- Samet

Our kid­SAFE Seal is an ongo­ing promise to our users. Jel­lies is ran­dom­ly reviewed on at least an annu­al basis to make sure we com­ply with safe­ty stan­dards. Though we think it’s impor­tant you know that we hold our­selves and Jel­lies to those stan­dards even with­out the kid­SAFE Seal.

Download Jellies and Find More Safe Kids Apps

We’re proud to be part of a grow­ing fam­i­ly of fun, safe, and edu­ca­tion­al apps for kids. Learn more about Jel­lies and our mis­sion. Down­load Jel­lies now. Con­nect with us on Face­book and Twit­ter. Get more tech-relat­ed resources for par­ents on the Jel­lies blog. Browse over 500 oth­er kid­SAFE-approved apps and web­sites for kids on the kid­SAFE web­site.